INFORMATION MANAGEMENT APPARATUS, SYSTEM, AND COMPUTER-READABLE STORAGE MEDIUM

An information management apparatus that manages information about a user, comprises an analysis unit configured to analyze a conversation between the user and at least one third party different from the user, an identification unit configured to identify an intimacy degree between the user and the at least one third party, based on an analysis result by the analysis unit, and an evaluation unit configured to evaluate the user, based on an identification result by the identification unit.