PERSONALIZED SERVICE STATION RECOMMENDATIONS

A system includes a monitoring module configured to determine at least one of a location and a route of a vehicle, and a recommendation module configured to identify a plurality of service stations based on the at least one of the location and the route of the vehicle. The monitoring module is configured to compare a preference of a first user of the vehicle to preference data related to a second user of another vehicle, predict a preferred service station of the plurality of service stations based on the comparing, and present a recommendation to the first user, the recommendation indicating the preferred service station.