Bad Bunny Halftime Show Viewership: Samba Data Tells a Very Different Story Than “Record Ratings” Headlines

The immediate media narrative coming out of Super Bowl LX has been predictable: record audiences, historic reach, and yet another halftime show supposedly shattering every metric imaginable. Preliminary projections circulating across entertainment and sports media claim that roughly 128 million viewers watched the game overall, with the Bad Bunny halftime show performance viewership peaking near […] The post Bad Bunny Halftime Show Viewership: Samba Data Tells a Very Different Story Than “Record Ratings” Headlines appeared first on Geeks + Gamers.