House of CB founder: ‘Occasionwear is our main driver of customer acquisition’

Drapers House of CB founder: ‘Occasionwear is our main driver of customer acquisition’ Conna Walker, founder and CEO of House of CB, is on a mission to show how occasionwear can empower women as the British womenswear brand fights competition from fast fashion and athleisure brands. Here she explains how expansion into adjacent categories and a growing retail presence its helping the business on this journey. The post House of CB founder: ‘Occasionwear is our main driver of customer acquisition’ appeared first on Drapers.