Any book recommendations focusing on belief based commerce boom of the 1980/90s?

Recently been watching some documentaries and reading some articles on the rise of what could be characterised as belief based commerce. Psychics, televangelists, faith healers, MLMs, hypnosis training… There seems to have been an explosion of these groups in the US in the 1980/90s, and I’m looking for some books on it. Prefer narrative history, [...]