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How On and Loewe are shaping the future of footwear

Dazed & Confused Magazine | Fashion, Art, Music, Film, Ideas | … May 14, 2026
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In the past 16 years since it was founded, On has slowly but surely transitioned from a Swiss running and sportswear brand to a globally renowned fashion and lifestyle heavyweight. Today, you’ll spot the logo in every corner of the world, favoured by athletes, but also by creatives and fashion insiders. Proving itself as a brand that stretches far beyond the running track, for its latest move, On has unveiled the newest member of its trainer family: the LightSprayhellip; read more raquo; nbsp;nbsp;nbsp;nbsp;nbsp;nbsp; View Gallery (9 images)nbsp;

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