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  "path": "/fashion/article/70233/1/how-on-and-loewe-are-shaping-the-future-of-footwear?utm_source=Link&utm_medium=Link&utm_campaign=RSSFeed&utm_term=how-on-and-loewe-are-shaping-the-future-of-footwear",
  "publishedAt": "2026-05-14T17:10:00.000Z",
  "site": "https://www.dazeddigital.com",
  "tags": [
    "read more raquo;",
    "View Gallery (9 images)"
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  "textContent": "In the past 16 years since it was founded, On has slowly but surely transitioned from a Swiss running and sportswear brand to a globally renowned fashion and lifestyle heavyweight. Today, you’ll spot the logo in every corner of the world, favoured by athletes, but also by creatives and fashion insiders.\n\nProving itself as a brand that stretches far beyond the running track, for its latest move, On has unveiled the newest member of its trainer family: the LightSprayhellip;\n\nread more raquo;\n\nnbsp;nbsp;nbsp;nbsp;nbsp;nbsp;\nView Gallery (9 images)nbsp;\n\n",
  "title": "How On and Loewe are shaping the future of footwear",
  "updatedAt": "2026-05-14T17:10:00.000Z"
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