Apple Can't Hold the Line on Prices Anymore

Tim Cook Says Apple Price Increases Are ‘Unavoidable’ Due to Memory Costs — MacRumors "“Unfortunately, price increases are unavoidable,” said Cook. “We’re doing our best to mitigate the huge increases that are being passed to us, and we’ve been trying to shield our customers from the increases, but the situation has become unsustainable.”" This is not looking good, and Apple is getting us ready for it.