rimowa | orange & magenta essential

Grey airport lounges have just met their match in Cologne. Departing from the conservative palettes of modern travel, Rimowa introduces ‘Orange’ and ‘Magenta’ hues to its ‘Essential’ and ‘Groove’ collections. Orange radiates a vibrant glow inspired by the optimistic energy of 1960s Pop design, while Magenta offers a playful sophistication in a deep fuchsia. Such hues celebrate a period of unconventional aesthetics where colour was used as a tool for joy. A veteran of the high-fashion world and a frequent runway collaborator for Jean-Paul Gaultier, actress Rossy de Palma is no stranger to turning objects into art. Her celebrated features and energy act as the perfect foil for the brand’s new direction, as she appears in a campaign set within a house of curated curiosities. Her movement through the space highlights how a suitcase can become a piece of art rather than a functional afterthought. Premium polycarbonate shells define the Essential range, colour-matched to the hardware for a unified look. Every suitcase includes a Multiwheel system and a telescopic handle designed for long journeys. Dual organisation inside keeps belongings secure, featuring a zipped compartment and a compression system that helps travellers pack more. German craftsmanship remains the priority, supported by a lifetime... Read more » The post rimowa | orange & magenta essential appeared first on Schön! Magazine.