miu miu | l’été 2026 campaign

Blue skies and endless horizons melt into the water until the world becomes a single, shimmering gradient of cerulean. Miuccia Prada takes us to the edge of the sea for Miu Miu L’Été 2026, where the heavy heat of midday softens into a long, golden blur of optimism. Captured through the lens of Jeano Edwards, the campaign functions as an exploration of light and weightlessness, moving through an infinite seascape that feels as hopeful as a fresh sunrise. Sateen Besson, Liu Haocun and the Mantler twins inhabit a landscape where the clothes exist in a state of relaxed grace. The collection leans into a palette that mirrors the French Riviera: deep navy, crisp whites and sun-baked sands. Cotton poplin shirting and chambray are tucked into canvas chinos, creating a look that mimics traditional sportswear but loses all the stiff formality. Logo-stamped blouson jackets and vests layer over these basics, yet the structure is constantly interrupted by romantic flourishes like scalloped collars, dainty bows and gathered necklines. Silk scarves printed with vintage motifs and embroidered mousseline blouses bring a sense of delicate history to the more athletic pieces. Jersey dresses and abbreviated cotton skirts are tied loosely at the hip,... Read more » The post miu miu | l’été 2026 campaign appeared first on Schön! Magazine.