zendaya x on | shape of dreams

Zendaya is currently operating on a promotional schedule that would break a normal human being. Navigating a relentless run for the release of A24’s psychological rom-com ‘The Drama’ – where she and heartthrob Robert Pattinson play a couple whose relationship implodes days before their wedding – and the scandalous, much-delayed return of ‘Euphoria’ Season 3, the actress somehow found time to lock herself in a design studio. While ‘The Odyssey,’ Christopher Nolan’s epic starring Zendaya as Athena, looms on the July horizon, she is currently focused on a more grounded kind of world-building. Reuniting with Swiss sportswear giant On, she has just unveiled her first fully co-created footwear and apparel collection. Alex Griffin, Chief Marketing Officer at On, notes the significance of the move: “Zendaya’s creative spirit is felt in every detail – shaping how performance and style come together.” The relationship between the two is entirely authentic; Jonathan Anderson famously introduced her to the brand during the ‘Challengers’ shoot, leading Zendaya to approach the label herself to pitch a partnership that officially launched in 2024. Now, trading simple endorsements for a spot at the drawing board, she and her loyal stylist Law Roach have developed a lineup that... Read more » The post zendaya x on | shape of dreams appeared first on Schön! Magazine.