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  "path": "/cos-the-spring-summer-26-collection/",
  "publishedAt": "2026-03-26T14:00:35.000Z",
  "site": "https://schonmagazine.com",
  "tags": [
    "news",
    "Alexander Skarsgård",
    "COS",
    "Emma Roberts",
    "fashion",
    "fashion show",
    "Gennaro Costanzo",
    "luxury",
    "menswear",
    "Park Gyuyoung",
    "runway",
    "Spring/Summer 2026",
    "womenswear",
    "Read more »",
    "cos | the spring/summer 26 collection",
    "Schön! Magazine"
  ],
  "textContent": "Seoul’s concrete outskirts became the backdrop for a fashion intervention as COS returned to the runway for its first Korean outing, ditching the typical glitz of the city centre for a series of unused swimming pools. These hollowed-out brutalist basins served as a surreal architectural stage for the Spring/Summer 2026 collection, where the only thing louder than the set was the pre-recorded roar of the Seoul subway playing over the speakers. Models traversed the basin floor through a soft haze, appearing from behind massive structural columns like characters from a late-night arthouse film. This particular mood was intentional: the collection explored the language of cinematic beauty by revisiting the nostalgia of the 1980s and 1990s. Alexander Skarsgård sat front row looking like he had just stepped out of the campaign he fronted for the brand earlier this year. He was joined by Emma Roberts and Park Gyuyoung, all witnessing a parade of forty looks that stripped back the noise of modern dressing. The colour palette stuck to a very attractive urban harmony, favouring slate greys, warm browns and creamy whites. Every so often, a deep oxblood red or a punchy blue would appear to break the monochromatic flow.... Read more »\n\nThe post cos | the spring/summer 26 collection appeared first on Schön! Magazine.",
  "title": "cos | the spring/summer 26 collection"
}