{
  "$type": "site.standard.document",
  "content": {
    "$type": "pub.leaflet.content",
    "pages": [
      {
        "$type": "pub.leaflet.pages.linearDocument",
        "blocks": [
          {
            "$type": "pub.leaflet.pages.linearDocument#block",
            "block": {
              "$type": "pub.leaflet.blocks.text",
              "plaintext": "I used to love ProductHunt – it was a great place to launch your new site or app and get your first users and feedback. It’s hard to do this without a pre-existing following, so it was especially helpful for small developers and creators. And all those indie projects and apps to discover every day – a pure treasure trove!"
            }
          },
          {
            "$type": "pub.leaflet.pages.linearDocument#block",
            "block": {
              "$type": "pub.leaflet.blocks.text",
              "plaintext": "Nowadays, looking at what’s posted on ProductHunt, it’s more AI than anything else. Don’t get me wrong, despite my previous post, I think AI can be really helpful in some products, but the fact that “AI” has become a basis for getting your product ranked high is not great for anyone building non-AI things."
            }
          },
          {
            "$type": "pub.leaflet.pages.linearDocument#block",
            "block": {
              "$type": "pub.leaflet.blocks.text",
              "facets": [
                {
                  "features": [
                    {
                      "$type": "pub.leaflet.richtext.facet#bold"
                    }
                  ],
                  "index": {
                    "byteEnd": 43,
                    "byteStart": 0
                  }
                }
              ],
              "plaintext": "Okay, let’s say you still decide to post: First of all, good luck battling with fake and spammy listings on your launch day, resulting in legitimate listings which don’t catch the first upvote wave to rank lower."
            }
          },
          {
            "$type": "pub.leaflet.pages.linearDocument#block",
            "block": {
              "$type": "pub.leaflet.blocks.text",
              "facets": [
                {
                  "features": [
                    {
                      "$type": "pub.leaflet.richtext.facet#bold"
                    }
                  ],
                  "index": {
                    "byteEnd": 40,
                    "byteStart": 0
                  }
                },
                {
                  "features": [
                    {
                      "$type": "pub.leaflet.richtext.facet#italic"
                    }
                  ],
                  "index": {
                    "byteEnd": 185,
                    "byteStart": 177
                  }
                }
              ],
              "plaintext": "So now you’ve launched, what’s next? Take a look into your emails, because half a dozen spammers found an email address on one of your product’s pages and have sent you enticing offers to boost and improve your ProductHunt launch."
            }
          },
          {
            "$type": "pub.leaflet.pages.linearDocument#block",
            "block": {
              "$type": "pub.leaflet.blocks.text",
              "facets": [
                {
                  "features": [
                    {
                      "$type": "pub.leaflet.richtext.facet#bold"
                    }
                  ],
                  "index": {
                    "byteEnd": 21,
                    "byteStart": 0
                  }
                }
              ],
              "plaintext": "And that’s not all. Taking a look at the comments, the majority feel unnatural and generated. No honest feedback anymore, just automated messages praising you for your product without knowing what it even is."
            }
          },
          {
            "$type": "pub.leaflet.pages.linearDocument#block",
            "block": {
              "$type": "pub.leaflet.blocks.text",
              "plaintext": "I don’t know if and how ProductHunt will change in the next years, but as of now, it has become a less valuable resource for finding cool products and sharing them."
            }
          }
        ],
        "id": "019e7a3a-3263-7663-95d4-1c5682899cfd"
      }
    ]
  },
  "description": "What it didn't become is better.",
  "path": "/3mn3pwito6k2x",
  "publishedAt": "2025-07-14T18:55:00.000Z",
  "site": "at://did:plc:yegikz5bkdt3zzfsqknuylob/site.standard.publication/3mn3p64ri5c2q",
  "tags": [
    "product hunt"
  ],
  "title": "What ProductHunt Has Become"
}