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  "publishedAt": "2026-02-08T11:49:00.000Z",
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  "textContent": "\n\nBond builders are great for damaged hair - but what do they do, and how do they actually work? Here's a deep dive into the science of products like Olaplex, K18, Redken's Acidic Bonding Concentrate, L'Oreal Everpure Bond Repair, Living Proof and Epres.\n\nMY BOOK 📖 The Science of Beauty: https://labmuffin.com/sob\nShop more of my favorite products here: https://shopmy.us/labmuffin\nSubscribe for videos every fortnight: http://bit.ly/labmuffinyt\n\n0:00 Hair and bonds\n3:18 Damage and bond builders\n5:12 Why is this controversial?\n9:01 How bond builders work\n11:07 How does Olaplex work?\n12:21 Different bond building ingredients\n14:53 Which bond builders work best?\n17:08 Oily bond builders\n\nPowered By Chemicals Mugs: https://labmuffin.com/shop/\nhttps://www.cosmeticsandtoiletries.com/formulas-products/hair-care/article/22737591/how-bond-builders-repair-hair\nhttps://doi.org/10.1007/978-3-642-25611-0\nhttps://doi.org/10.1111/ics.12409\nhttps://doi.org/10.1111/dth.13202\nhttps://doi.org/10.1111/ics.70024\nhttps://doi.org/10.1016/j.tibtech.2021.09.010\nhttps://doi.org/10.1016/j.colsurfb.2018.11.036\n\n🙋🏻 I'm Michelle, a chemistry PhD, cosmetic chemist and science educator, here to explain how beauty products work, debunk myths, and help you make smarter decisions about your skincare, hair and makeup!\n\nWebsite https://labmuffin.com\nInstagram https://instagram.com/labmuffinbeautyscience\nTikTok https://www.tiktok.com/@labmuffinbeautyscience\nThreads. https://threads.net/labmuffinbeautyscience\nShop my favorite products: https://shopmy.us/labmuffin\n✨ Want smooth, glowing skin? Grab a copy of my FREE Essential Guide to Exfoliation! https://labmuffin.com/exfol\n🧴 PRODUCTS (affiliate links)\nOLAPLEX | No. 3 Hair Perfector Strengthening and Reparative Hair Treatment: https://go.shopmy.us/p-42090834\nK18 | Leave-In Molecular Repair Hair Mask: https://go.shopmy.us/p-42090900\nREDKEN | Acidic Bonding Concentrate Leave-In Treatment for Hair Repair: https://go.shopmy.us/p-42091008\nL'OREAL PARIS | Elvive Bond Repair Full Routine Bundle: https://go.shopmy.us/p-42091024\nL'OREAL PARIS | Everpure Bond Strengthening Concentrate: https://go.shopmy.us/p-42091048\nLIVING PROOF | Triple Bond Complex: https://go.shopmy.us/p-42091072\nEPRES | Bond Repair Treatment: https://go.shopmy.us/p-42091095\nPowered By Chemicals Mugs: https://labmuffin.com/shop/\n\n📺 RELATED POSTS AND VIDEOS\nFree exfoliation guide https://labmuffin.com/exfol\nDo these viral hair hacks really work? https://youtu.be/M27QzbADybI\nDo most shampoos damage hair? Bad science https://youtu.be/Bf_Wl2gpEvM\nHow to fix your itchy scalp https://youtu.be/ZBSAXC6DsK0\nDebunking the heat protectant test almost broke me https://youtu.be/ZYCMXY_MUIQ\nIs hydration destroying your hair? The REAL science https://youtu.be/khNaXP11zc8\nIs synthetic braiding hair killing you? Consumer Reports' dodgy science https://youtu.be/ptEvFyTBYxc\nThe worst TikTok haircare advice https://youtu.be/NErfR6OW7m8\nStop drying your hair wrong https://youtu.be/1Oo1syciUQ4\nThis ingredient saved my hair https://youtu.be/Rmc3iZgoseg\nRosemary oil for hair growth? How to spot bad science https://youtu.be/SW2NCv_vF2Q\nIs Retinol a Scam? The Science https://youtu.be/e6Z5Vr7uSiA\n\n🧴 SKINCARE GUIDE 🧴 Find out more: https://labmuffin.com/skin",
  "title": "How do bond builders really work? The science"
}