iHeartMedia, SiriusXM reportedly exploring merger to compete more aggressively in podcasting

The radio and podcast business could be in for a major shakeup, as multiple outlets are reporting that iHeartMedia and SiriusXM could soon merge. The news first came from Bloomberg, which reported that the two companies were exploring a merger, perhaps through SiriusXM owner Liberty Media purchasing iHeartMedia. A subsequent report from The Wrap suggested the…