{
  "$type": "site.standard.document",
  "bskyPostRef": {
    "cid": "bafyreifasxybfq7pwbjkzroldw5nqlbvcij5xp2oxflootedsmzxiehybu",
    "uri": "at://did:plc:vgir22ikdsbnpcf65dkxjqw2/app.bsky.feed.post/3mlh6houxoue2"
  },
  "coverImage": {
    "$type": "blob",
    "ref": {
      "$link": "bafkreih5344lxhh5en24boyhej3gf43tdguaouf5tyqsayemmearovinri"
    },
    "mimeType": "image/jpeg",
    "size": 762416
  },
  "path": "/article/1839549wpp/may-boy-group-brand-reputation-rankings-announced-9",
  "publishedAt": "2026-05-09T02:17:15.000Z",
  "site": "https://www.soompi.com",
  "tags": [
    "Celeb",
    "2PM",
    "ALPHA DRIVE ONE",
    "ASTRO",
    "ATEEZ",
    "B1A4",
    "BIGBANG",
    "BOYNEXTDOOR",
    "BTOB",
    "BTS",
    "CORTIS",
    "ENHYPEN",
    "EVNNE",
    "EXO",
    "Highlight",
    "INFINITE",
    "KickFlip",
    "kpop",
    "MONSTA X",
    "NCT",
    "SEVENTEEN",
    "SHINee",
    "Stray Kids",
    "Super Junior",
    "THE BOYZ",
    "Treasure",
    "TVXQ",
    "TWS",
    "TXT",
    "VIXX",
    "Wanna One",
    "ZEROBASEONE",
    "Continue reading May Boy Group Brand Reputation Rankings Announced",
    "May Boy Group Brand Reputation Rankings Announced",
    "Soompi"
  ],
  "textContent": "The Korean Business Research Institute has revealed this month’s brand reputation rankings for male idol groups! The rankings were determined through an analysis of the consumer participation, media coverage, interaction, and community indexes of various boy groups, using big data collected from April 9 to May 9. BTS continued their reign at the top of… Continue reading May Boy Group Brand Reputation Rankings Announced\n\nThe post May Boy Group Brand Reputation Rankings Announced appeared first on Soompi.",
  "title": "May Boy Group Brand Reputation Rankings Announced"
}