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  "path": "/article/1822072wpp/star-brand-reputation-rankings-announced-13",
  "publishedAt": "2026-03-01T00:23:14.000Z",
  "site": "https://www.soompi.com",
  "tags": [
    "Celeb",
    "aespa",
    "BLACKPINK",
    "BTS",
    "Cho Yong Pil",
    "DAY6",
    "drama",
    "EXO",
    "Faker",
    "Go Youn Jung",
    "Hwasa",
    "IVE",
    "Ji Sung",
    "Jun Hyun Moo",
    "Kim Go Eun",
    "Kim Jong Kook",
    "Kim Yuna",
    "kpop",
    "Lee Byung Hun",
    "Lim Young Woong",
    "MAMAMOO",
    "Park Bo Gum",
    "Park Jeong Min",
    "Park Ji Hoon",
    "Park Seo Joon",
    "Park Shin Hye",
    "Ryu Hyun Jin",
    "SEVENTEEN",
    "Son Heung Min",
    "Stray Kids",
    "TWICE",
    "WOODZ (Cho Seung Youn)",
    "Yoo Hae Jin",
    "Yoo Jae Suk",
    "Continue reading Star Brand Reputation Rankings Announced",
    "Star Brand Reputation Rankings Announced",
    "Soompi"
  ],
  "textContent": "The Korean Business Research Institute has published its brand reputation rankings for all stars during the month of February! The rankings were determined through an analysis of various stars’ media coverage, consumer participation, interaction, and community awareness indexes, using big data collected from January 27 to February 27. BTS continued their reign at the top… Continue reading Star Brand Reputation Rankings Announced\n\nThe post Star Brand Reputation Rankings Announced appeared first on Soompi.",
  "title": "Star Brand Reputation Rankings Announced"
}