{
  "$type": "site.standard.document",
  "bskyPostRef": {
    "cid": "bafyreigps6utcpkondg5zf5ywl4vzbzbisp5nvnnrtkc6tpkjumjuoryuy",
    "uri": "at://did:plc:ubune6kvm3c76uwp57thg2ga/app.bsky.feed.post/3mltwtby3io52"
  },
  "path": "/our-so-you-think-you-can-style-blonde-transformation-contest-winner/",
  "publishedAt": "2026-05-14T15:17:40.000Z",
  "site": "https://www.salonmagazine.ca",
  "tags": [
    "News",
    "So You Think You Can Style?"
  ],
  "textContent": "Congratulations to Winnipeg-based hairstylist Alyssa Torgerson on being named the first-place winner of our latest So You Think You Can Style? (SYTYCS) Blonde Transformation contest. We caught up with the vivid colour specialist and blonding artist to learn more about her winning transformation, her passion for creative colour work and why stepping outside her comfort zone led to one of her most rewarding career moments yet. “It feels good,” says Alyssa. “It’s been a while since I put myself and my work out there. I was feeling a little unmotivated recently, but when I saw this contest, I thought, ‘You know what? Let’s do it.’” Having worked in the hair industry for the past 10 years, Alyssa says she always knew colour would be her focus. “I knew from the beginning that I wanted to do colour,” she says. “Even in hair school, I couldn’t wait to start colouring hair.” While Alyssa is primarily known for her vivid colour transformations, entering a blonding competition gave her the opportunity to showcase another side of her artistry. “A lot of potential clients would ask if I did blonde work because they mostly saw vivids on my page,” she says. “I wanted to […]",
  "title": "Our So You Think You Can Style? “Blonde Transformation” Contest Winner"
}