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  "path": "/youtube_on_tv_is_getting_unskippable_ads-news-71908.php",
  "publishedAt": "2026-03-11T17:24:01.000Z",
  "site": "https://www.gsmarena.com",
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  "textContent": "YouTube's biggest growth these past few years has come from viewership on TVs, and the Google-owned company is now looking to make some more money from that. One way to do it is the introduction of unskippable 30-second ads on TVs. These are now available for advertisers globally. The company explains to advertisers that its AI \"dynamically optimizes between 6-second Bumpers, 15-second standard, and 30-second connected TV-only non-skippable ad formats, ensuring your campaign reaches the right audience at the right time\". Obviously, the solution is to pay for YouTube Premium if you...",
  "title": "YouTube on TV is getting unskippable ads"
}