{
  "$type": "site.standard.document",
  "createdAt": "2024-04-20T11:13:00+01:00",
  "description": "The product marketing collective has decided that all limited-availability tweakable mass-consumed products must now be offered in a \"hot honey\"-flavoured variant.",
  "path": "/stream/flavour-of-the-now-hot-honey",
  "publishedAt": "2024-04-20T11:13:00+01:00",
  "site": "at://did:plc:swxoj3wjlwodcqs5ipmvgnug/site.standard.publication/3mnv7gbn3czno",
  "tags": [
    "Food"
  ],
  "textContent": "Back in 2016 I made a note of some short-lived Flavour Trends that I'd noticed in convenience stores across Japan: every couple of months, all of the different brands would agree on a certain flavour, and start producing snacks in that flavour. Mostly it was candies, and mostly it was fruit flavours. (I ate a lot of fruit-flavoured candies back then—whereas the candies that I eat today are mostly colour-flavoured than fruit-flavoured, e.g. this is a red-flavoured candy).Anyway, I've noticed it happening again, this time in Britain: the Flavour of the Now is: hot honey.A variety of hot honey-themed processed foods at Pizza Hut...Hot honey cashews: a source of protein!Okay two items does not make a trend—but I also had a hot-honey themed burger at Fat Hippo in Durham the other night. It was good but didn't really taste that much like honey and wasn't particularly hot. I did not take a picture of it because I'm Not That Kind of Person 😌",
  "title": "Flavour of the Now: hot honey",
  "updatedAt": "2024-04-20T11:13:25+01:00"
}