Apple TV Gains Market Share as Streaming Habits Shift

Apple’s Apple TV service is gaining strong momentum in the U.S. streaming market. Recent data shows that the platform has reached a 12% market share, marking a sharp rise in a short time. Notably, this growth reflects a broader shift in how people watch content. Instead of browsing endless catalogs, viewers now prefer quick and […] The post Apple TV Gains Market Share as Streaming Habits Shift appeared first on TUAW.