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  "path": "/2026/03/11/apples-weird-tiktok-ads-boost-macbook-neo-buzz/",
  "publishedAt": "2026-03-11T14:14:57.000Z",
  "site": "https://www.tuaw.com",
  "tags": [
    "Apple",
    "MacBook",
    "Apple’s Weird TikTok Ads Boost MacBook Neo Buzz",
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  "textContent": "Apple has launched a surprising marketing campaign on TikTok to promote the new MacBook Neo. Instead of traditional advertisements, the company released a series of unusual short videos that rely on humor, color themes, and curiosity to grab attention. This strategy marks a rare shift in Apple’s advertising style. The company typically uses polished visuals […]\n\nThe post Apple’s Weird TikTok Ads Boost MacBook Neo Buzz appeared first on TUAW.",
  "title": "Apple’s Weird TikTok Ads Boost MacBook Neo Buzz"
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