Apple Redesigns Online Mac Buying Experience

Apple has quietly redesigned how customers buy Macs on its online store. The updated system now mirrors the guided process used when purchasing an iPhone or iPad. Instead of picking from preset base models, shoppers now move through a step-by-step configuration journey. This change simplifies the experience while encouraging deeper customization. Apple no longer displays […] The post Apple Redesigns Online Mac Buying Experience appeared first on TUAW.