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  "path": "/2026/05/03/official-target-pokemon-30th-anniversary-pokemon-gear-live/",
  "publishedAt": "2026-05-03T12:00:00.000Z",
  "site": "https://9to5toys.com",
  "tags": [
    "Deals",
    "News",
    "online sale for the new Target x Pokémon 30th anniversary Pokémon gear is now live",
    "exclusive new collection goes live today ay 9 a.m. ET right here",
    "more…"
  ],
  "textContent": "**Update: 5/4:** The online sale for the new Target x Pokémon 30th anniversary Pokémon gear is now live.\n\nBack in mid April Target announced a giant official collaboration with Pokémon, and the exclusive new collection goes live today ay 9 a.m. ET right here. This limited-time collection is designed to “celebrate 30 years of the iconic brand” with over 100 exclusive items set to go up for sale online starting today.\n\nmore…",
  "title": "Official Target x Pokémon 30th anniversary gear collection goes live online today from $3.50"
}