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  "path": "/articles/darryl-davis-why-your-pricing-talk-is-not-landing-with-real-estate-sellers-anymore/",
  "publishedAt": "2026-05-01T16:38:06.000Z",
  "site": "https://www.housingwire.com",
  "tags": [
    "Agent",
    "Contributors",
    "Opinion",
    "Real Estate",
    "HWmember",
    "Real Estate Listings",
    "Real Estate Marketing"
  ],
  "textContent": "The article argues sellers come in anchored to online estimates, so agents need diagnosis, not scripts, plus 3 pricing scenarios.",
  "title": "Darryl Davis: Why your pricing talk is not landing with real estate sellers anymore"
}