{
  "$type": "site.standard.document",
  "bskyPostRef": {
    "cid": "bafyreif54wjokvp4ojwpwykufr75ob5gdfrsappdqkn2q7acc5r4tktpty",
    "uri": "at://did:plc:qx6osz4eyjjlnxy54n65xgxk/app.bsky.feed.post/3mkl6m7jaxqw2"
  },
  "coverImage": {
    "$type": "blob",
    "ref": {
      "$link": "bafkreiddwyxyg5xeximsf6qfouz5hng2vmn2bovi6n6xs6thyfhncwemjq"
    },
    "mimeType": "image/jpeg",
    "size": 236602
  },
  "path": "/articles/beauty/china-rednote-beauty-proya-cosmetics-kilian-paris/",
  "publishedAt": "2026-04-28T04:30:00.000Z",
  "site": "https://www.businessoffashion.com",
  "textContent": "With roughly 350 million active monthly users, the platform has fast become a dominant force in China’s beauty landscape. But edging out the competition has never been trickier.",
  "title": "Want to Win China? Start On RedNote."
}