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  "path": "/articles/beauty/summer-fridays-vanilla-fragrance-lip-balm/",
  "publishedAt": "2026-03-02T13:30:00.000Z",
  "site": "https://www.businessoffashion.com",
  "textContent": "With its Lip Butter Balm still a top hero product, Marianna Hewitt and Lauren Ireland’s Summer Fridays expands to fragrance as it evolves into a multi-category beauty brand.",
  "title": "Summer Fridays Struck Gold With Lip Balm. Can It Do the Same With Fragrance?"
}