[instiz] SUMMARY OF THINGS ILLIT'S DIRECTOR WAS ACCUSED OF TARGETTING NEWJEANS AND MIN HEEJIN

1. ILLIT's MV

Never forgetting this shitty ass mv. The gummy bears aka "monsters" having the representative colors of newjeans is literally sickening. pic.twitter.com/iWLtQUSkPT

— yuha shady facts (@love2yuha) February 12, 2026

The gummy bears are the same color as the NewJeans' colors They're all eaten by ILLIT.

And then there's a brief, flashy scene with a blue retro feel.

1. ILLIT's producer kicking NewJeans merchandise in their company

They say they've always liked rabbits and that there are no scenes of them kicking other rabbit goods, and because there are many rabbit dolls on their Instagram, they claim it’s not what people think.

However, many people in the quote tweets say it looks like they’re kicking it. They didn’t kick the other dolls, but the person insists it’s a misunderstanding, so please watch it yourself and judge.

what illit’s pd was doing btw pic.twitter.com/sNCcIjFVWz

— ׂ (@bytwotolz) February 13, 2026

1. They also had lyrics mentioning Kong-guksu (soybean noodles) and the fans said that they were "refreshing"

"Min Heejin trying to take a jab at ILLIT on their comeback day and ILLIT hitting her back with kong-guksu"

"They're freaking freaking queens for their limited edition kong-guksu ㅋㅋㅋㅋㅋㅋ

Belift Lab is freaking witty for replacing kal-guksu with kong-guksu"

original post: here

1. It's so creepy that their creative director thought of every single things they could add in their work for symbolism ㅋㅋㅋㅋ I don't know about other directors, but this director clearly did it on purpose

2. Seriously let's apologize

3. This is such a mess. Are they psychopaths?

4. Kicking their goods...?

5. The jelly bears crossed the line

6. I thought it was so obvious that they were taking jabs at NewJeans, but people were bending their backs claiming it wasn't

7. What's up with them eating those jellies... Looking at the court documents, it looks like the way they bull*ed NewJeans in that company was no joke. And they're being this blatant in a MV too, so imagine what was happening internally... Sigh

8. HYBE was being so obvious

9. Wow...ㅋㅋㅋㅋㅋㅋ Apologize

10. Kong-guksu ㅋㅋㅋㅋㅋㅋ This was so intentionally done to reference kal-guksu

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