{
  "$type": "site.standard.document",
  "bskyPostRef": {
    "cid": "bafyreiakk77xm4sutngsp7jrspxme37wnaiuohhf5tj472fmnmj5tli3ui",
    "uri": "at://did:plc:pobntny3lbzm7apefxu5pbln/app.bsky.feed.post/3mkxq3l7un4o2"
  },
  "coverImage": {
    "$type": "blob",
    "ref": {
      "$link": "bafkreigv3rbybmgvntv5npdqy2crrnd7sygvcznlv4nxuwyhebmr2nr54i"
    },
    "mimeType": "image/jpeg",
    "size": 56114
  },
  "path": "/2026/05/03/2026-nba-playoffs-viewership-highest-since-1993/?utm_source=rss&utm_medium=rss&utm_campaign=2026-nba-playoffs-viewership-highest-since-1993",
  "publishedAt": "2026-05-03T12:11:15.000Z",
  "site": "https://thesource.com",
  "tags": [
    "Source Sports | News, Highlights and Interviews",
    "2026 NBA Playoffs",
    "Amazon Prime Video",
    "nba",
    "NBA Ratings",
    "NBC Sports",
    "sports media",
    "Viewership Records",
    "2026 NBA Playoffs Deliver Highest Viewership in Over Three Decades"
  ],
  "textContent": "The NBA is experiencing a historic surge in popularity as the 2026 postseason delivers its highest viewership in 33 years. According to a league announcement, playoff games are averaging 3.91…\n\nThe post 2026 NBA Playoffs Deliver Highest Viewership in Over Three Decades appeared first on .",
  "title": "2026 NBA Playoffs Deliver Highest Viewership in Over Three Decades"
}