{
  "$type": "site.standard.document",
  "bskyPostRef": {
    "cid": "bafyreiajnfjwf2rnmryg5gbdv4vkba2tlkln3ed4iz4mvczzlmhclzcne4",
    "uri": "at://did:plc:pobntny3lbzm7apefxu5pbln/app.bsky.feed.post/3mkpictt3qay2"
  },
  "coverImage": {
    "$type": "blob",
    "ref": {
      "$link": "bafkreie5ym3jywtz6vjuvf2allwgrg3o2t4fccncylhk7m4gcy4twmm6ta"
    },
    "mimeType": "image/jpeg",
    "size": 72555
  },
  "path": "/2026/04/30/how-independent-artists-are-building-global-brands-and-the-business-structures-behind-them/?utm_source=rss&utm_medium=rss&utm_campaign=how-independent-artists-are-building-global-brands-and-the-business-structures-behind-them",
  "publishedAt": "2026-04-30T11:05:34.000Z",
  "site": "https://thesource.com",
  "tags": [
    "Hip Hop Business",
    "Hip Hop News | Trending Hip Hop Stories",
    "How Independent Artists Are Building Global Brands—and the Business Structures Behind Them"
  ],
  "textContent": "The idea that an artist needs a major label to reach a global audience is quickly becoming outdated. Across the UK and beyond, a new generation of independent musicians is…\n\nThe post How Independent Artists Are Building Global Brands—and the Business Structures Behind Them appeared first on .",
  "title": "How Independent Artists Are Building Global Brands—and the Business Structures Behind Them"
}