'It's chronic disease, stupid!' The central challenge facing health care

"It's the economy, stupid!" is an aphorism coined by James Carvill during Bill Clinton's 1992 U.S. presidential campaign to keep workers focused on a key message. It has since been adapted countless times to refocus debates over challenging situations, and it can be applied to the central challenge facing health care: our ongoing failure to address the needs of people with chronic conditions. "It's chronic disease, stupid!"