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  "path": "/gaming/xbox/the-early-signs-are-encouraging-new-data-suggests-xbox-is-winning-back-gamers-and-rebuilding-momentum",
  "publishedAt": "2026-05-31T13:43:45.000Z",
  "site": "https://www.windowscentral.com",
  "tags": [
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  "textContent": "New YouGov data suggests Xbox is seeing significant improvements in brand perception among U.S. gamers, with gains across Buzz, Word of Mouth, Value, Satisfaction, and overall brand health metrics following recent changes under CEO Asha Sharma.",
  "title": "“The early signs are encouraging”: New data suggests Xbox is winning back gamers and rebuilding momentum",
  "updatedAt": "2026-05-31T13:54:43.000Z"
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