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  "path": "/gaming/xbox/microsofts-xbox-ceo-asha-sharma-polls-nearly-20-000-gamers-on-the-brands-title",
  "publishedAt": "2026-05-14T19:30:26.000Z",
  "site": "https://www.windowscentral.com",
  "tags": [
    "Xbox",
    "Gaming"
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  "textContent": "Xbox or XBOX? CEO Asha Sharma asked nearly 20,000 fans that question in a recent poll, and their preference for the title of Microsoft's gaming brand was clear.",
  "title": "Microsoft's Xbox CEO Asha Sharma polls nearly 20,000 gamers on the brand's title — I can't believe this is what players want the Xbox name to look like"
}