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  "path": "/gaming/xbox/xbox-continues-its-brand-refresh-with-a-slick-new-boot-up-animation",
  "publishedAt": "2026-05-06T18:00:30.000Z",
  "site": "https://www.windowscentral.com",
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  "textContent": "Xbox is introducing a brand new boot-up animation for Xbox consoles as part of the company’s ongoing brand refresh under CEO Asha Sharma. The new startup sequence embraces nostalgia and continues Xbox’s return to a more distinct visual identity.",
  "title": "Xbox continues its brand refresh with a slick new boot-up animation that leans into nostalgia and the return of \"Team Green\"",
  "updatedAt": "2026-05-06T18:03:27.000Z"
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