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  "path": "/money/sainsburys-scrap-brown-eggs-net-zero",
  "publishedAt": "2026-06-03T20:19:02.000Z",
  "site": "https://www.gbnews.com",
  "tags": [
    "Store closure alert: High street faces 'extinction' as 120,000 shops UK shut down for good",
    "Hard-working Britons face 60% 'tax trap' as HMRC could 'claw back' YOUR cash",
    "Donald Trump threatens UK with fresh tariffs in trade crackdown over 'forced labour'",
    "The GB News Editorial Charter"
  ],
  "textContent": "\n\n\nSainsbury's is scrapping brown eggs in favour of white-shelled varieties across its own-brand products as the retailer pursues its Net Zero targets.\n\nBritain's second-largest supermarket chain has revealed plans to stock exclusively white eggs in its own-label cartons following research demonstrating their reduced environmental impact.\n\n###\n\n\n\n\nThe grocer stated that transitioning to these \"lower carbon\" eggs supports its ambitions to achieve net zero across its own operations by 2035 and throughout its entire supply chain by 2050.\n\nAccording to Sainsbury's, white eggs generate a 12.7 per cent smaller carbon footprint compared to brown alternatives, primarily because the hens producing them are smaller and require less energy-intensive feed.\n\n###\n\n\n\n\n###\n\n\n\n\nThe supermarket explained that this shift helps indirectly lower demand for land and water resources used in growing feed crops, whilst also reducing the quantity of manure generated.\n\nBeyond environmental considerations, the retailer highlighted welfare improvements for its supply chain. Hens that produce white eggs are less susceptible to feather pecking, a behavioural issue that affects bird wellbeing.\n\nIn its most recent annual report, Sainsbury's confirmed it was \"making progress\" on implementing the egg transition. This transition marks something of a return to the past for British shoppers.\n\nDuring the 1970s, white eggs dominated supermarket shelves across the country.\n\n###\n\n\n\n\n### LATEST DEVELOPMENTS\n\n\n\n\n  * Store closure alert: High street faces 'extinction' as 120,000 shops UK shut down for good\n  * ****Hard-working Britons face 60% 'tax trap' as HMRC could 'claw back' YOUR cash\n  * Donald Trump threatens UK with fresh tariffs in trade crackdown over 'forced labour'\n\n\n\n###\n\n\n\n\n###\n\n\n\n\nConsumer preferences shifted towards brown varieties after misconceptions spread that they offered superior health benefits and greater nutritional value.\n\nFalse claims circulated at the time suggesting white eggs had undergone bleaching. Until recently, brown eggs comprised nearly all supermarket sales in Britain.\n\nWhite-shelled varieties, produced by breeds such as the Italian-origin White Leghorn, were primarily destined for restaurant kitchens rather than retail customers.\n\nTesco began stocking white eggs during the pandemic when panic buying created shortages of brown alternatives.\n\n###\n\n\n\n\n###\n\n\n\n\nDespite customer willingness to purchase white eggs, the supermarket faces potential difficulties in scaling up supply.\n\nFarmers have spent decades transitioning to hen breeds that produce brown speckled eggs to satisfy consumer demand. According to the British Egg Industry Council, hens laying white eggs constitute just 15 per cent of the national flock.\n\nA Sainsbury's spokesman said: \"White eggs have the same delicious taste and nutritional benefits as their brown counterparts, but result in lower emissions and better welfare outcomes for the hens that lay them.\"\n\nThe spokesman added that British customers can now enjoy their eggs \"knowing they are better for the environment and the hens\".\n\n###\n\n\n\n\n\n\n\n\n\n\n**Our Standards: The GB News Editorial Charter**",
  "title": "Sainsbury's scraps brown eggs as supermarket doubles down on Net Zero: 'Better for environment!'"
}