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  "path": "/2026/digital/news/youtube-siriusxm-audio-advertising-us-exclusive-1236727709/",
  "publishedAt": "2026-04-22T11:46:13.000Z",
  "site": "https://variety.com",
  "tags": [
    "News",
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  "textContent": "Google and YouTube sell billions in advertising every month. But now they’re partnering with SiriusXM to handle a specific bucket of inventory: audio ads that run against YouTube content like podcasts, talk shows and music. SiriusXM struck a deal with Google making SiriusXM Media, the group that represents SiriusXM, Pandora and the company’s network of […]",
  "title": "YouTube Inks Deal Making SiriusXM Exclusive Audio Advertising Rep in U.S."
}