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  "path": "/2026/tv/news/openai-jiohotstar-chatgpt-content-discovery-india-1236667083/",
  "publishedAt": "2026-02-19T07:24:50.000Z",
  "site": "https://variety.com",
  "tags": [
    "Asia",
    "Global",
    "News",
    "ChatGPT",
    "JioHotstar",
    "JioStar",
    "OpenAI"
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  "textContent": "JioHotstar has joined forces with OpenAI to bring a ChatGPT-branded discovery experience to what is India’s most widely used streaming service, enabling its nearly half a billion monthly users to search for content through spoken or typed natural language rather than conventional menu navigation. The partnership sees OpenAI’s technology embedded directly into the JioHotstar app, […]",
  "title": "OpenAI, JioHotstar Partner to Launch ChatGPT-Powered Content Discovery in India"
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