{
  "$type": "site.standard.document",
  "bskyPostRef": {
    "cid": "bafyreifj2atu7ia5vns23qwosnok3yxjbs5oosesgeprifckjcuzvjseea",
    "uri": "at://did:plc:oxvvpsoat5agmnr77gxcujod/app.bsky.feed.post/3mejfaw4uqfw2"
  },
  "coverImage": {
    "$type": "blob",
    "ref": {
      "$link": "bafkreidtu6qkndfn6yjdabwytzenqqe6fohz2b46jezmu3nfhreq6bj66e"
    },
    "mimeType": "image/jpeg",
    "size": 343493
  },
  "path": "/2026/film/box-office/avatar-sequels-harder-to-justify-1236656325/",
  "publishedAt": "2026-02-10T15:00:00.000Z",
  "site": "https://variety.com",
  "tags": [
    "Box Office",
    "Avatar",
    "James Cameron"
  ],
  "textContent": "Would James Cameron ever bid adieu to Pandora? “Avatar: Fire and Ash,” the director’s third otherworldly adventure, is nearing the end of its box office run with $1.4 billion globally. It’s an enormous sum (ranking as Hollywood’s second-biggest release of 2025), but still considerably behind 2009’s “Avatar” and 2022’s “Avatar: The Way of Water,” both of which soared above $2 billion. It’s a feat for any movie to clear […]",
  "title": "‘Avatar’s’ Costly Sequels Are Getting Harder to Justify. Will James Cameron Make Two More?"
}