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Bad Bunny Inks Deal With iHeartMedia for Podcasts Hosted by Latino Athletes (EXCLUSIVE)

Variety [Unofficial] February 5, 2026
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Latin superstar singer Bad Bunny is branching into the podcast game. Rimas Sports, Bad Bunny’s sports management and brand alliance agency, has forged a partnership with iHeartMedia to produce original podcasts and content for My Cultura, iHeart’s podcast network dedicated to elevating Latino voices and stories. The first podcast under the pact, to debut early […]

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