BRAKING FORCE CONTROL APPARATUS FOR A VEHICLE

A braking force control apparatus for a vehicle has a control unit that executes a braking force reduction control that controls a braking device such that a braking force is gradually reduced when it is determined that a drive request for driving the vehicle is generated during execution of the braking force holding control for controlling the braking device to hold a braking force applied to the vehicle when the vehicle stops in the uphill direction on a slope. The control unit controls the braking device such that the braking force during, execution of the braking force reduction control is larger when the drive request is generated by the driving support control is than when the drive request is generated by the driver's driving operation.