METHOD FOR PUSHING INFORMATION, METHOD AND APPARATUS FOR CONTROLLING PRESENTATION OF CONTENT

Embodiments of the present disclosure disclose a method and an apparatus for pushing information, a method and an apparatus for controlling presentation of content. The method for pushing information includes: determining vehicle information of a communicatively connected autonomous vehicle, the vehicle information including autonomous vehicle driving route information; selecting to-be-played content matching the vehicle information from a pre-stored set of to-be-played contents according to the vehicle information, and storing the elected to-be-played content to the sub-set of to-be-played contents; and transmitting the sub-set of to-be-played contents to the autonomous vehicle so that the autonomous vehicle plays the to-be-played content in the sub-set of to-be-played contents. According to the embodiment, targeted to-be-played content can be sent to the autonomous vehicle.