REGENERATION CONTROL DEVICE FOR VEHICLE

A regeneration control device (1) for a vehicle includes: a motor control unit (4) that drives a motor generator (3) connected to running wheels (2) of the vehicle at the time of decreasing a vehicle speed, so as to generate electricity, performing regenerative braking; a paddle switch (12) that performs increasing/decreasing operation on a regeneration amount Tr by the motor generator (3); and a main control unit (20) that performs increasing/decreasing control on the regeneration amount Tr continuously in response to the increasing/decreasing operation by the paddle switch (12), wherein the main control unit (20) sets a regeneration amount increasing rate Ru in an increasing operation of the regeneration amount Tr by operation of an UP switch of the paddle switch (12) to be higher than a regeneration amount decreasing rate Rd in a decreasing operation of the regeneration amount Tr by operation of a DOWN switch (14).