WHEEL ILLUMINATION APPARATUS

A wheel illumination apparatus is disclosed. The wheel illumination apparatus includes a diffuser ring set behind wheel of a motor vehicle with a lighting source disposed behind the diffuser to illuminate the wheel. The light source is carried in a channel ring that is positioned on an inboard side of the diffuser ring. The light source may be an LED lighting strip. The light strip may be electrically coupled to an electrical system of the motor vehicle or may have a rechargeable battery. The lighting system of the present invention creates a visual impression where the wheels themselves seem to glow, rather than the wheel well or other areas on a vehicle.