VEHICLE FRONT BODY STRUCTURE AND VEHICLE

Bending rigidity at each position in a vehicle width direction of a bumper beam is set such that bending moment generated on the bumper beam at the time when a collision load in a direction toward a vehicle rear side is applied to an extending section, which extends outward in the vehicle width direction from a crash can fixed section, is the highest in a vehicle width direction inner end portion of the crash can fixed section on a side where the collision load is applied and that the bending moment is continuously reduced as a distance from the vehicle width direction inner end portion 13 in the vehicle width direction increases.