GUIDE INFORMATION PROCESSING APPARATUS, GUIDE INFORMATION PROCESSING METHOD AND PROGRAM

A guidance information processing device includes a first specifying unit that refers to a first storage unit storing position information of individual facilities, and specifies one or more of the facilities present on a route based on a designation of a user, and a second specifying unit that refers to a second storage unit storing, for each facility, information indicating a sensation capable of being experienced regarding the facility, and specifies a candidate for a sensation to be experienced by the user regarding the one or more of the facilities specified by the first specifying unit at a time of performing guidance on the route, thereby contributing to generation of guidance information suitable for the user.