POWER SUPPLY APPARATUS AND POWER SUPPLY METHOD

The power supply apparatus includes a power transmission apparatus configured to transmit power to a power reception apparatus of the vehicle by non-contact and a processor configured to control the power transmission apparatus, detect a pickup/dropoff operation at the vehicle when power is being supplied by non-contact from the power supply apparatus to the vehicle, and detect a number of surrounding vehicles being supplied with power by non-contact in a predetermined range at surroundings of the power supply apparatus. The processor is configured to decrease power transmitted from the power transmission apparatus to the power reception apparatus when detecting a pickup/dropoff operation, and determine an amount of decrease of the transmitted power based on the number of surrounding vehicles.