VEHICLE DRIVE ASSIST APPARATUS

A vehicle drive assist apparatus to be applied to a vehicle executes at least emergency braking control for avoiding collision of the vehicle with a recognized object. The vehicle drive assist apparatus includes a surrounding environment recognition device and a traveling control unit. The surrounding environment recognition device includes a recognizer that recognizes a surrounding environment around the vehicle, and a feature information acquirer that acquires feature information of a target object in the recognized surrounding environment. The traveling control unit centrally controls the entire vehicle. The traveling control unit includes a determiner that determines, based on the acquired feature information, whether the target object has a possibility of hindering traveling of the vehicle. The traveling control unit continues normal traveling control for the vehicle when the target object is determined to have no possibility of hindering the traveling of the vehicle.