POWER TRANSMISSION APPARATUS, POWER RECEPTION APPARATUS, COMMUNICATION METHODS THEREFOR, AND NON-TRANSITORY COMPUTER-READABLE STORAGE MEDIUM

A power transmission apparatus comprises: transmission unit configured to perform wireless power transmission to a power reception apparatus; first communication unit configured to perform communication via a first communication method; and second communication unit configured to perform communication via a second communication method, wherein, in a case where the transmission unit stops wireless power transmission to the power reception apparatus in a state in which the second communication unit and the power reception apparatus are connected based on information transmitted and received between the first communication unit and the power reception apparatus, the second communication unit performs communication to connect the second communication unit and the power reception apparatus.