Method and system for controlling the regenerative braking of a vehicle

A method of and a system for controlling the regenerative braking of a vehicle, the method comprising: initiating a regenerative braking mode (100) in response to an initiating control input (102) to an accelerator of the vehicle, the initiating control input (102) comprising a reduction in the degree of actuation of the accelerator of the vehicle; modifying a level of regenerative braking (106) in the regenerative braking mode (100) in response to at least one of the following additional control inputs (108): a further reduction in the degree of actuation of the accelerator, application of a brake of the vehicle, application of a clutch of the vehicle, and a change of gear of the vehicle; and maintaining a modified level of regenerative braking (106c) after the additional control input (108) has been terminated.