VEHICLE DISPLAY DEVICE

In the present invention, while making it feel as though a prescribed image is moving, the burden of information recognition on a user is reduced. A measurement device (100) is provided with a display device (20) that displays images in a display region and a control unit (50) that controls such display operation. At least a portion of the content of a first image displayed in a first position in the display region and the content of a second image displayed in a second position in the display region are shared. The control unit (50) causes the display device (20) to do the following: erase the first image displayed in the first position; after the first image is erased, to move a pattern image showing a prescribed pattern from the first position to the second position; and after the pattern image is moved to the second position, to display the second image in the second position.